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| Collected intern sketches for Carrie Underwood poster (plus coffee.) |
WHAT I DID
- Got our first design job (not to be confused with restriking old posters!)
- Sketched ideas for Carrie Underwood poster
- Set type for Carrie Underwood poster
LESSONS FOR TODAY
- Don't design something that will be extremely hard to restrike.
- Be aware of color separations and how they will affect the printing process.
- Reference your artist's website/latest merch/album covers, etc. so you can design appropriately.
- Keep in mind that your poster design should represent your artist and Hatch
- After creating a small sketch, recreate your sketch as actual size to reference when pulling type.
"They're getting a poster, not a root canal!" - Brad on client reception.
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| Johanna (with Adrianne) cutting linoleum for the 'O's in "Underwood" |
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| Each intern gets an inbox– ours are now filled with jobs |
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